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Presenters

Beerud Sheth - Co-Founder and CEO
Beerud Sheth
Co-Founder and Chief Executive Officer
LinkedIn
Srinivas B Vijayaraghavan - VP Marketing
Srinivas B Vijayaraghavan
VP Marketing
LinkedIn
Niyati Agarwal - Director - Product & Strategy
Niyati Agarwal
Director - Product & Strategy
LinkedIn

Notes

In this episode of the #ConversationalMessaging Podcast, Product Head of Conversational AI at Gupshup, Niyati Agarwal joins CEO Beerud and VP Marketing Srini to discuss how Conversational AI technology changes the course of brand interaction with consumers. Tune in to know how Conversational AI impacts your brand reputation, reduces your manpower's effort, and optimises your business costs.
The "Magic" of Conversational AI Technology
Conversational AI technology is ideal whether you want to have an unstructured (free style) or structured (straightforward) communication with consumers. Through natural language understanding (NLP), AI understands the intent of consumers' query and provides the right responses. With advanced techniques, AI can solve even the most complex queries no matter how complicated consumers phrase them, which can ultimately have a positive impact on the brands' reputation.
You take 10 people, and they'll have 10 different ways of asking the same question. That's where you need artificial intelligence. You need this field called natural language processing to understand the user query.
Beerud Sheth, CEO of Gupshup
The Evolution of Conversational AI Technology
Niyati points out that AI uses "reactive" and "proactive" techniques. Aside from the expected resolution, AI also offers other recommendations based on the consumers' history. These techniques prompt the incorporation of AI to other business processes like marketing, human resources, ITSM, and such. Conversational AI technology is a good space to explore, as its concepts and channels continue to evolve in a way that greatly reduces the efforts of not only the consumers but also the brands.
We are trying to not replace humans. We are trying to have a more human-like conversation that has the power of automation and intelligence a machine could have.
Niyati Agarwal, Director, Products & Strategy, Gupshup
The Ease of Conversational AI Technology
The demand for Conversational AI technology rapidly increases, so small brands should not be hesitant to explore and tap companies who specialise on this type of technology. Companies like Gupshup put everything together by providing pre-defined industry templates and other tools you'll need in automating your consumer interactions. Beerud sees a great development in Conversational AI technology's human style mimicry, and he expects many brands to have their own "Alexa" in the next few years.
Related posts:

What is Conversational AI and its benefits?

Conversational AI in Retail and E-Commerce Industry

Conversational AI Support vs Live Chat Support – Pros & Cons

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Added below language support for WhatsApp,

Bot developers for Line: With the release of Line Messaging API, all BOT API Trial Accounts are scheduled to be deleted. Please republish your bot according to new Line implementation, mentioned under Publish tab in My Bots section.

New tool for non-developers- Our Flow Bot Builder helps users create their bot messaging flow with a graphical editor.

API.ai tool is now available for developing your NLP/AI bot.

Gupshup Enterprise APIs (SMS,Voice and Email) are now available directly in the APIs section.

New channels added for publishing bots- Smooch.io and your website as a web widget.

Now you can access our services including the bot builder tool using your Facebook login credentials.

Now you can delete the dummy bots created for testing from the My Bots Dashboard.

You can now access Bot specific data from your Dashboard itself.

Introducing a hassle free bot development experience for users to instantly create bots using our pre-defined restaurant templates. Check out our blog to know more.

We are removing few redundant parameters, that were being sent when a callback happens to your bot (i.e. inbound message comes to your bot).

Following is the list of parameters.

  1. sender
  2. message
  3. context

However, we will continue to send following parameters. If you are using any of the deprecated parameters, we request you to use these alternatives.

  1. senderobj
  2. messageobj
  3. contextobj

You are requested to make a note of this and do the necessary changes immediately to your bot code to keep it working. Should you need any help, please feel free to send an email to devsupport@gupshup.io