Listen Now



Beerud Sheth - Co-Founder and CEO
Beerud Sheth
Co-Founder and Chief Executive Officer
Srinivas B Vijayaraghavan - VP Marketing
Srinivas B Vijayaraghavan
VP Marketing


In this episode of the #ConversationalMessaging Podcast, join Gupshup CEO Beerud and VP of Marketing Srini, as they discuss how the pandemic and the rise of digital smartphones affected the consumers' dining experience. They talk about how conversational messaging allows customers to receive a “natural” and personalized dining experience, at the comfort of their own homes.
How The Dining Experience Evolved
The global forces that affected the Food & Beverage industry for the past year are the pandemic and the rise of digital smartphones. Because people have been discouraged to dine-in for the collective good, a lot of consumers relied on online platforms to put in their orders in restaurants. However, despite the presumed comfort of this approach, it doesn't seem to give consumers a “natural” experience that is comparable to in-house dining.
Consumers Value Personal Experience
Beerud thinks there's an unmet opportunity for restaurants — the opportunity to provide a personalized digital experience. Some examples he mentions are: creating a loyalty program, offering coupons, giving special benefits to regulars, personalizing the ordering process through links or QR codes, and such.
Once you can offer these conversational experiences, it makes it much easier. When I say conversational, it can support both structured and unstructured interactions.
Beerud Sheth, CEO of Gupshup
Break The Normal
Many businesses, especially the small ones, think that going digital and transitioning to conversational messaging is hard—but it's not. Companies like Gupshup make it possible by offering models with built-in integrations, which can be used immediately and have flexible and convenient pricing. The best part is that conversational messaging for restaurants is easy to blend into any marketing campaign, so it covers every aspect of the restaurant interaction.
Related posts:

(GIP) enables Restaurants to make the dining experience safer and more efficient -

Automate F&B Processes with Conversation AI

Digital Menu for Restaurants Ebook

Share on Social media

If you like this episode, do share it with your network!

Get started with Conversational Messaging

Please wait

Added below language support for WhatsApp,

Bot developers for Line: With the release of Line Messaging API, all BOT API Trial Accounts are scheduled to be deleted. Please republish your bot according to new Line implementation, mentioned under Publish tab in My Bots section.

New tool for non-developers- Our Flow Bot Builder helps users create their bot messaging flow with a graphical editor. tool is now available for developing your NLP/AI bot.

Gupshup Enterprise APIs (SMS,Voice and Email) are now available directly in the APIs section.

New channels added for publishing bots- and your website as a web widget.

Now you can access our services including the bot builder tool using your Facebook login credentials.

Now you can delete the dummy bots created for testing from the My Bots Dashboard.

You can now access Bot specific data from your Dashboard itself.

Introducing a hassle free bot development experience for users to instantly create bots using our pre-defined restaurant templates. Check out our blog to know more.

We are removing few redundant parameters, that were being sent when a callback happens to your bot (i.e. inbound message comes to your bot).

Following is the list of parameters.

  1. sender
  2. message
  3. context

However, we will continue to send following parameters. If you are using any of the deprecated parameters, we request you to use these alternatives.

  1. senderobj
  2. messageobj
  3. contextobj

You are requested to make a note of this and do the necessary changes immediately to your bot code to keep it working. Should you need any help, please feel free to send an email to