Add Instagram Messenger API for commerce and chatbot automation

Engage, transact and build strong relationships with your followers and customers by automating conversations through Gupshup’s Instagram API for Direct Messenger

instagram messenger API

Integrate two-way, rich media messaging with the Messenger API for Instagram

Build a Complete Conversational Customer Experience on Instagram

Key Features of Instagram Messenger API

  • Ice Breakers

    Provide conversation starters in the form of suggested topics, FAQs and replies

  • Engage with Comments, Replies & Mentions

    Reply to comments, stories replies and story mentions with private replies

  • Rich Communication

    Send rich communication with Images, Carousels & Product Templates

  • Customized Messaging

    Personalize messages as per user profile & keyword triggers

  • Automation

    Use Instagram chatbots to automate conversations with millions of customers

Deliver a memorable conversational experience on Instagram

  • Smart automation for all kinds of interactions
  • Seamless escalations to human agents when needed
  • Workflow integration for consistent customer experience
  • Tailored journeys for complete customer lifecycle
  • Messaging templates for opt-ins, forms and payments
  • Single Messaging API for 30+ channels
  • One-Click Bill Pay, Auto Responders & Automated ORM Solutions
  • Integration with 3rd party systems

4 Reasons to Upgrade Your Instagram DMs with Chatbot Automation

  • 1.3B

    People use Instagram

  • 83%

    Of users discover products & services on Instagram

  • 200M

    Instagram users visit at least one business profile daily

  • 130M

    Instagram users tap on shopping posts every month