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| Component | Price (in USD/msg) |
|---|
WhatsApp per conversation fee | |
| Marketing | |
| Utility | |
| Authentication | |
| Service Conversations | |
| First 1,000 service conversations per month per WABA | Free |
| Conversations starting from Ads that click to WhatsApp or Facebook page CTAs | Free |
Gupshup per message fee (includes all messages in conversation) | |
| Template message (for outgoing text/media up to 64KB) | 0.001 |
| Session message (for outgoing text/media up to 64KB and all incoming text/media) | 0.001 |
| Additional media (for outgoing text/media above 64KB) | Free |
| Free credit for testing by Gupshup | 5.000 |
| Get Started |
