Engage better with your customers with our Conversational Messaging Platform

Interact and transact with them on their favourite messaging apps


Gupshup Conversational Messaging Platform is a unified messaging platform that enables your business to interact and transact with your consumers through conversations on messaging channels. It is developer-friendly for building and also has plug and play solutions for your industry or use case.

Connect with customers across 30+ messaging channels in cPaaS mode

Connect with customers across 30+ messaging channels in cPaaS mode

Messaging Platform

Connect and transact with your customers on any messaging platforms in cPaaS mode

  • Single API

    Single API

    Engage across 30+ channels including Gupshup messaging channel

  • Rich Templates

    Rich Templates

    Utilize our rich messaging templates for opt-ins and forms

  • Payments


    Enable direct and secure payments for your customers from right within messages via 1-click Bill Pay

Tools to create conversational experiences

Powerful messaging tools that let you build and scale messaging experiences

  • Conversational AI

    Conversational AI

    Build interactive NLP bots using No-code, Low-code, Yo-code

  • Dashboards


    Utilize our dashboards for marketing, commerce and support

  • Solutions


    Leverage solutions across BFSI, Retail, F&B, Fintech, Outdoor Advertising and Marketing, Commerce and Support

  • Developer Tools

    Developer Tools

    Provide simple and advanced APIs, plug-ins, AI/NLP and other dev tools

On-device software

  • Gupshup Messaging

    Enables rich conversational experiences on any device without requiring an app download


Seamless integration

  • Integrate with the world’s leading CRM, HRM, marketing automation, customer support tools and eCommerce platforms like Shopify.

Hosted and On-prem

  • Connect with multiple vendors and channels, and centrally manage messaging costs and performance with Gupshup’s very own flexible, open-architecture middleware.