Make conversations flow with AI Agents purpose-built for your domain

Orchestrate conversational experiences with autonomous AI Agents that guide your customers across their decision cycle

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AI conversational bot for a retail business showcasing strong human-like communication skills
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Infer what the user is trying to convey

Understand natural language queries

Decipher free text or natural speech based queries using pre-trained Natural Language Understanding (NLU) engine

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Steer the conversation with intent detection

Recognize new and ambiguous requests and classify in pre-trained categories to create an intelligent dialogue

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Identify the tone with sentiment analysis

Comprehend user’s mood and classify into positive, negative or neutral. Identify best course of action and bring in human agents if needed

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Build human-like AI Agents with a no-code Conversation Builder

Form a FAQ database with doc cognition

Get tweet sized FAQs automatically by ingesting product descriptions, images, blogs and T&Cs

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Leverage utterance generator to train AI

Generate numerous sentence variations with a few base statements

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Train AI on single language, go multi-lingual

Process vernacular queries in multiple languages without having to re-train the AI on every language.

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Rich responses that do not feel robotic

Suggest products and provide information

Aid decision making with relevant product recommendations and a search-like conversational response

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Handle context switches without having to restart

Deliver a smooth experience by retaining context even with complex, mid-way subject switches

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Enable voice within the same conversation

Allow users to switch modalities, and respond in real-time using automated speech recognition

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Why do 45,000+ brands love us?

300+ intents for your <br>vertical

300+ intents for your
vertical

Ready to use intent library for banking, financial services and retail

Integrate with 1000+ third <br>party apps

Integrate with 1000+ third
party apps

Integrate AI with leading CRMs, commerce platforms, support tools, ERPs, payment gateways and more

Contact center <br>experience

Contact center
experience

Leverage AI to automate inbound call answering, and save on operations cost

AI across messaging channels

AI across messaging channels

Go truly omnichannel with AI across messaging, voice, and video channels

No-code Conversation Builder

No-code Conversation Builder

Build and tweak your journeys with a self-serve, drag and drop journey builder

Rapid deployment

Rapid deployment

Go-live in shortest time, with best-in-class 93% out-of-the-box AI accuracy

Domain specific AI for multiple industries

Conversational AI chatbot capabilities being showcased for a finance company offering insurance
BFSI

Make online finance easy with AI and 150+ finance intents that automate routine customer interactions across banking, lending, insurance and more - securely and at scale.

Conversational AI chatbot capabilities being showcased for a finance company offering insurance
Fintech

Make it super convenient for your users to access services such as Mutual Funds, SIP, Credit Score check, insurance policy purchase and claims settlement.

Conversational AI chatbot capabilities being showcased for a finance company offering insurance
Retail & eCommerce

Deliver expert guidance anytime, anywhere, and sell more with a personalized and easy-to-navigate shopping experience on chat.

Conversational AI chatbot capabilities being showcased for a finance company offering insurance
CPG

Create a direct relationship with your customers, share product information, usage directions, ingredients and more by linking QR codes on packaging and other entry points

Conversational AI chatbot capabilities being showcased for a finance company offering insurance
Travel

Understand unique requirements and preferences of each customer and propose tailored packages. Increase bookings with personalized deals and offers.

Conversational AI chatbot capabilities being showcased for a finance company offering insurance

Testimonials

Global Online Director, Akris

Global Online Director, Akris

“Gupshup is special for its high AI and ML competency and has strong understanding of the fashion retail business.

We get deep insights on customer behavior and decision-making process, and can provide much better service.”

Deepak Sharma <br/>Chief Digital Officer, Kotak Mahindra Bank

Deepak Sharma
Chief Digital Officer, Kotak Mahindra Bank

“By leveraging the power of conversational AI, the Keya chatbot is available across digital channels such as the Kotak website, internet banking, 811 and the Kotak mobile app”

Frequently Asked Questions

What is Conversational AI?
Conversational AI is a technology that enables machines to converse with humans in natural, human-like language. With this technology, AI Agents can understand and process human language inputs and respond smoothly to them and with the correct context.

With conversational AI, businesses can create user-friendly AI Agents and voice assistants that allow customers to interact with the brand in natural language, in real-time. Businesses can not just connect with customers in relevant and meaningful ways, but also learn from these interactions.
What is FAQ automation?
FAQ Automation is a process where the AI engine generates bite-sized questions and answers using minimal inputs. It consumes collaterals such as policy pages, websites, help pages, product descriptions and manuals.
What is the difference between Chatbots and Conversational AI Agents?
Conversational AI Agents are different from rule-based and scripted chatbots in the sense that a traditional chatbot has pre-coded responses to anticipated consumer queries, whereas AI Agents have use broader context, can decipher the user's true intent, hold a conversation and perform actions autonomously. It can maintain a conversation with a level of understanding similar to human agents.
How is domain specific AI different from generic AI?
Domain-specific AI goes deep into the conversational aspects of a particular industry. For example, there are industry-level terminologies such as 'Rate of interest' in banking or '7 days return policy', and 'size issues' etc. in retail. AI needs to understand these aspects to provide a human-like experience to users.
Why should I care for domain specific Conversational AI?
Let's say you are hiring for a relationship manager role and have two candidates. One candidate has a lot of experience but is not from your industry. But, the other candidate has both experience and comes from the same industry you operate in. Whom will you hire?

In the same way, domain-trained AI understands the context better and can have more meaningful conversations. Pre-built journeys cater to specific use cases of a particular industry, e.g., KYC in banking, Credit score check in Fintech, and Size-finder in apparel retail. With domain-specific AI, the time-to-value reduces significantly to the extent of 8-10 X compared to generic AI.
Why is Gupshup considered one of the best conversational AI providers?
Gupshup is recognized as a leading conversational AI provider because of its enterprise-grade no-code AI agent platform, deep industry-specific solutions, and advanced features such as multi-agent orchestration, dynamic routing, and seamless human-agent integration. With strong security, compliance tools, and integrations across popular messaging channels like WhatsApp, RCS, Instagram, and SMS, Gupshup empowers businesses to automate and personalize customer conversations effectively. Its focus on AI safety, real-time knowledge integration, and generative AI capabilities further differentiates it in the market.