Gupshup’s WhatsApp
Self Serve Platform

Send notifications and provide support to your customers on their favorite messaging app


Provide a simple,secure and familiar experience for your customer


WhatsApp solution

  • Gupshup's WhatsApp solution is a bundle of advanced tools and APIs to help you enable WhatsApp for your business. The self-serve, easy to implement solution is free to set up with no billing commitment or monthly subscription fees.

All you need, packaged into one self-serve platform

  • Zero setup cost, maintenance fees

    Zero setup cost, maintenance fees

    Gupshup’s pre-paid, pay as you use model ensures there are no hidden fees and you pay only for what you use. There are no setup cost, maintenance fees or hidden charges. You can use the $5 free credit to test before going live

  • 1,2,3 Go live!

    1,2,3 Go live!

    Few easy steps and you are live! It’s that simple to implement Gupshup’s WhatsApp self-serve solution. We have carefully designed products that make onboarding seamless for enterprises of all sizes and scales

  • Authorized distributor of the WhatsApp business solution

    Authorized distributor of the WhatsApp business solution

    Gupshup facilitates easy coordination between you and WhatsApp. While most of the communication is automated, Gupshup efficiently takes care of processes that WhatsApp has deliberately left to human expertise

  • Round the clock support

    Round the clock support

    Every hour is a business hour at gupshup. Our support team is equipped and strives hard to resolve or escalate every issue promptly. Reach out to for anything and everything

  • Easy migration

    Easy migration

    You can now migrate from any WhatsApp API partner to gupshup swiftly. This enables you to avail all the benefits and features gupshup offers without having to change the registered phone number

  • Insights that matter

    Insights that matter

    Our solution provides enterprises with detailed analytics to understand the effectiveness of their WhatsApp customer support efforts. You can use this user-level data to make critical business decisions

Use Cases

Send Notifications and Alerts

Get important alerts and notifications delivered right into your customer’s WhatsApp inbox. Keep users engaged by ensuring key messages arrive on time, everytime.

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Fixed Gupshup per message fee - as low as $0.001*. No hidden fees, no subscription fees, no volume commitment
*WhatsApp fee at actuals

Learn more about our easy WhatsApp on-boarding

If you are an ISV and want access to exclusive tools and APIs, apply to be our partner

Apply Now

WhatsApp API For Business FAQ