Get superior return on ad spends with click-to-chat ads

    Acquire qualified leads without friction, resolve doubts and convert faster with ads that click to WhatsApp, Messenger and Instagram Direct

    Customer using click-to-chat ad for conversations on WhatsApp and Instagram
    • premium-partner



    • business-partner
    Facebook click-to-chat ad redirected to WhatsApp Business account for purchase by customer

    Overcome the constraints of traditional digital ads

    • Go beyond one-way ads & empower high-intent customers to initiate chats on WhatsApp, Instagram & Facebook
    • Reduce drop-offs by answering questions, clearing doubts and nurturing prospects right from discovery
    • Boost average order value by upselling and cross-selling via dynamic catalogs and carousels
    top wave
    Increase in buying intent by customer after asking questions on WhatsApp when redirected from Instagram click-to-chat ad

    Build high-quality first party data

    • Capture verified phone numbers via user initiated WhatsApp chats and build your own database
    • Understand granular customer preferences and intent via direct conversations
    • Reduce retargeting spends with personalized re-engagement campaigns on high response channels
    Bottom Wave
    Businesses can add their own template questions that customers can ask when they are redirected to WhatsApp from click-to-chat ads

    Create interactive, pull marketing ads on Facebook and Instagram

    • Leverage icebreaker templates and encourage customers to initiate chats with your business
    • Draw customers with organic conversations, rich media, images, videos and carousels
    • Close sales, collect payments and measure campaign success beyond impressions and CTR
    • 72%

      Customers are more likely to purchase online if they can ask questions in real-time

    • 80%

      People find messaging to be a convenient method of interacting with a business

    • 85%

      Read rates on WhatsApp compared to 10-20% on email and SMS

    Additional capabilities for a memorable first impression

    • Tailored journeys

      Tailored journeys

      Custom conversational journeys as per campaign objective

    • Agent Assist

      Agent Assist

      Omni-channel support dashboard for seamless bot to agent transfer

    • Integrations


      Connect CRMs, e-commerce stores & other 3rd party apps for smooth CX

    • Omni-channel experience

      Omni-channel experience

      Build and deploy your bot across 30+ messaging channels with Single API

    • Conversational AI

      Conversational AI

      Make chat experience intuitive with the power of conversational AI

    • Re-engage contextually

      Re-engage contextually

      Retarget leads with rich Quality Based Messaging on WhatsApp

    Innovate & achieve advertising objectives across industries

    click-to-chat ads example on Instagram by retail brand

    Launch new products and brands, clear product doubts and increase sales from new and existing shoppers

    click-to-chat ads example on Instagram by retail brand

    Recommended Reading


    Free E-book

    Drive Higher ROI from Festive Campaigns with Automated Click-to-Chat Ads

    Read to know some unique ways you can use click-to-chat ads to increase sales, revenue and engagement.



    Click to Chat ads on WhatsApp- A vital tool for your marketing arsenal

    Learn how click to WhatsApp ads can help you achieve your marketing and business goals.

    Frequently Asked Questions